Although the t-shirt printing technology and tools required for designing, printing and shipping t-shirts make starting up relatively simple. However, the difficult part is creating a t-shirt printing business is to create a brand that can stand out among the competition. This includes tight competition with slim margins and making an online t-shirt printing company can suddenly seem a bit harder than it might first appear. To be successful in your new t-shirt brand, you need to make the right decisions from the get-go. There are many important and vital elements that need to be taken into consideration before starting a successful t-shirt printing business. These elements must be carefully analysed before moving forward.
Niche
This is a term that you will hear a lot if you get into the world of t-shirt designing, and it is no joke that there is nothing more important than choosing a niche than in the designer t-shirt industry. One of the most critical factors that need to be taken into consideration when building a successful t-shirt printing business is the ability to be distinctive, and one of the best ways to do so is by catering to a particular audience or interest group. Generally, in such a developed market as this, categories such as “funny slogan t-shirts” are going to be too broad to address. The t-shirt design and its content on the t-shirt should be specific to the audience that it was created for. For example, t-shirts with funny slogans that relate to doctors and nurses will be bought by a lot of doctors and nurses.
T-shirt Design
The last thing that a potential buyer would want is to see in a catalogue with a t-shirt design that a friend of theirs is wearing. The design on the t-shirt must be unique and be able to stand out among the others. The best part is that the t-shirt design does not need to be necessarily complex. In fact, some of the best selling graphic t-shirts are quite simple. However, they must be distinguishable, able to connect with the audience and most importantly stand out. To ensure the t-shirt design is of quality print, the design files should typically be at least three hundred digital pixels per inch (PPI), have a transparent background, and be big enough to cover the print area of the t-shirt. Note that the exact specifications may vary depending on the printer and t-shirt printing technique used.
Quality T-shirt and High-Grade Printing Technique
The next most important factor is the T-shirt & Printing quality. A pattern that cracks and fades quickly or a t-shirt that rips and shrinks will not create raving fans who come back and repurchase. It is true that higher quality t-shirts may cost more to produce, but they can also command higher prices. The final quality of the t-shirt will depend cumulatively on the material of the t-shirt, correctly preparing the design file and the type of printing technique used.